[WHO WE ARE]
Built Inside A RealBuilt InsideA RealHome ServiceHome Service Business.
One of us ran a home service company. One of us worked in marketing.
We saw the same problem from different sides.
So we built Trade Tools.
[02 — THE TEAM]
Meet our team.
Phil ran Sewer Squad for years with real crews, real calls, and real margins. Running a home service business showed him how much marketing forgets about the people doing the work.
Lyndsey spent her career building for the doers. A skateboard shop. A motorcycle magazine. Years spent working on brands like Harley-Davidson, Jeep, adidas, eBay, and KitKat.
We saw the same problem from different sides.
Home service businesses keep homes and communities running, but most of the marketing in this space doesn't reflect the quality of the work or the people behind it.
So we builtTrade Tools.
Because the same care that exists in the field should exist in the marketing too.
[BLUE BOOTIE SERVICE]
We show up properly.We sweat the details.We tell you the truth.
the same care you bring
to a customers home
should exist in your
marketing.the same care you bring to a customers home
should exist in your marketing.